BCA September Signature Event- Delivering Your Brand Promise

Business Clubs America Setpember Signature Event invites business leaders across Phoenix to achieve and sustain a comptetive advantage by delivering your brand promise!

Every successful business has a Brand that sets it apart from its competitors. And every Brand is built on a promise.

The crucial difference between successful businesses and those that are not as successful as they could be, is in how well — and how consistently — they deliver their brand promise. This is the key to achieving and sustaining competitive advantage for your business.

During this instructive and thought-provoking presentation, you will receive answers to the following crucial questions:

-What is a Brand, if not merely a creative logo or snappy slogan?

-What is a “Brand promise,” if not merely some promoted intention or “guarantee”?

-What is required to consistency deliver your Brand promise for competitive advantage?

-What can you do as a leader to ensure such consistency?

“Delivering Your Brand Promise: The Key to Achieving a Sustainable Competitive Advantage in the Marketplace”

will be presented by keynote speaker, Thomas Riskas http://www.riskasconsulting.com

All attendees must regiseter

There is no fee to attend

Attire: Business

Questions? Contact Ashley Torresala at atorresala@bcaphoenix.com

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LOCATION: Grand Canyon University Arena DATE: Tuesday September 25, 2012 TIME: 10:30 am - 01:30 pm FOR MORE INFORMATION:

Contact: Kathleen Malone
Phone: 602.799.1617
Email: kmalone@bcaphoenix.com

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